August 11, 2014
Tai Temple, Beijing

It was the 100th anniversary of Maserati in 2014. On August 11, one of the celebration events: Maserati Auto Marathon across Asia and Europe continents, was kicked off in the Tai Temple of the Forbidden City of Beijing China. A team of Chinese Maserati car owners, 82 in total, were committed to drive from Beijing across Asia and Europe to Italy to attend the 100th anniversary of Maserati held in Modena, Italy.
In this event, since it was an outdoor one, we used P6 waterproof LED module to set up a pair of 6m*3.5m LED screen to show the video about the Maserati. On the square in front of the Temple, 82 Maserati cars were formed into a shape of 100, dedicating the long history of this car brand.
What was also worth mentioning was the audio part. In the launching ceremony, the famous singer Luciano Pavarotti’s students were invited there to perform some Chinese traditional songs. In order to achieve the best effect of the sound, all the audio equipment were from the German D&B brand. To finished the project, SOES technical team had spent an overnight there to do all the set-up and testing.
On August 12th, 2014, the 82 Maserati set off on the due time to Italy. As a long term partner of Maserati, we’d like to send our best wishes to the Maserati’s anniversary. And wish it a very bright future in the next 100 history.